Marquette University Visual Brnad
Brand Identity :: Collateral Design
Milwaukee, WI
While each story is unique, together the stories make Marquette powerful.
LP/ws was asked by Marquette University to develop their new visual brand that embodied this vision. Using a quilt as our metaphor, the headline and logo acts as the lead-off block of the quilt. A variety of photos, illustrators and icons are blocks that fill the rest of the quilt with stories that support the main statement. The layout acts as a cropping tool that allows us to focus on a particular story.
Copyright 2018
LP/ws Design Studios
All rights reserved.
All wrongs reversed.